Powdercoat or paint?

Years ago this guy I worked with had an old VW bug and had painted his tail light bezels with different paints to see which one was better. One was with regular rattle can black dupli color and the other was with a rattle can called Appliance Epoxy that sells at Home Depot. He showed me the difference in the two and the duplicolor was faded and the appliance epoxy looked almost brand new.

So I painted my wheels with the appliance epoxy and 5 years later they still look great. The paint is also a lot tougher to chip than regular rattle can paint because of the epoxy nature to it. At $5 a can you can pretty much paint your wheels for $10. Beats the heck out of powder coating when it's almost as strong anyway. It only comes in black, white and cream though.