Valvoline NextGen Oil - Deceptive Product Name??? What Do You Think?

What did you think they were doing with all of that used motor oil they've been letting you dump into those 55 gallon drums in the back room at Advance/Autozone/O'Reilly's, etc? It's clever marketing, but that's the name of the game. Refined is refined. How clean do you think the stuff they pump out of the ground is?