Soda Wars - Coke vs. Pepsi vs. ??? - What's Your Favorite?

Just saw that Coke still tops the soda sales chart and Pepsi fell a spot to #3 from 10 years ago. What's your "family-friendly" non-alcoholic beveridge of choice?

Here's the 2010 standings vs. those from 2000:

2010
1 Coke
2 Diet Coke
3 Pepsi
4 Mountain Dew
5 Dr. Pepper
6 Sprite
7 Diet Pepsi
8 Diet Mountain Dew
9 Diet Dr. Pepper
10 Fanta Orange

2000
1 Coca-Cola Classic
2 Pepsi
3 Diet Coke
4 Mountain Dew
5 Sprite
6 Dr. Pepper
7 Diet Pepsi
8 7UP
9 Caffiene-Free Diet Coke
10 Barq's Root Beer