How much money do you put into a car?

My wife put it in perspective. If you buy a new car for 30k-40k and keep it for a bunch of years, you probably trade it in for $10k so if you put say $20k into a project car you bought for $5k it'll be worth $10k, you're still money ahead.

Brilliant

[ame="http://www.youtube.com/watch?v=3DPKf7y1F-Q"]guinness ad - YouTube[/ame]