Why the flaming eff would someone do this to a car?

Actually, I think those stickers are free at sunoco. And there are spotters at sunoco to look for the stickers and reward you with 5k gallons of free gas or something like that.

I think the real WTF is why a dealer would put something that trashy looking on their lot! Things like this are auction material, putting them on your lot will hurt your business.