!!DOH!! It's the POTENTIAL monster as opposed to

It's a free country. He can put a pile of dog poop for sale on CL if he wants to.

Yeah, but at least advertise the pile for what it is not what his vision is.

Hey, I've got a '69 Super Bee. It has the potential to be a 500 cube, five speed beast that'll move the Earth when it hooks. Just needs quarters and floor pans. Plus the 500 inch engine, the five speed, put back together. All yours for the low low price of $50K. You'll have to build it, but my vision is worth the money!

And you have to admit, there's nothing about the car in the ad that even remotely speaks of being a "monster." Camo paint doesn't make a "monster." That's like saying if I painted my Cub Cadet with camo it'll be a "monster."