Issue with brand new truck. Advice on how to proceed?

So what do you want done? Even new cars get scratched while being shipped around. That spot is still covered under your factory warranty. If you are unhappy make a warranty claim and have it fixed. You won't get a replacement truck from a paint blemish.

Live with it or tell them to fix it.

That's absolutly incorrect. Factory warranty covers factory defects. This is a POST (after) factory repair by the dealer after dealer trade that was not only not disclosed to me, but also lied about when asked.
I called into customer support and should be hearing back Monday, I will also contact legal representation Monday as well.