318 timing and fuel pressure

I have a 72 Demon with a 78 318 4 spd with J heads with larger valves, torker II intake, Eddie carb(1406 not sure if cfm), purple shaft 284/484, otherwise stock rotating assembly. I am running a holler blue fuel pump. What is a good pressure to set it at? Also what is a good spot to set the timing? Stock electronic ignition. Thanks for any info.