'The 383' ~ Getting Those True Factory Horsepower Ratings

In mid-1968 {Sales Year}

Plymouth Sales and Marketing {Road Runner Group} wanted to target the
mid-year 1968 Pontiac GTO with the 400/360 HP 'HO' Engine.

This would have been a good way to do that.

It is amazing on what individual groups in a corporation do to protect each other instead of whats good for the company as a whole.

I would have thought the GTX buyer would have still bought the GTX over a hot rod Road Runner, given the choice.