Sorry..What's the official name for the gear indicator on the column shifter?

It's a 74.
I'm seeing more and more evidence that column shifters weren't that common by this model year so I've been trying to find Valiant parts as well.
On the contrary, they were very common in those years.
I bet they made a million of them combining all of the body styles made by Chrysler over several years with the same column style including trucks etc............. (not exaggerating)