Vinyl Top Conditioner/Protectant?

Armorall is good but I feel it's a little too shiny. I use Finish Kare Top Kote Tire Dressing. This is a Floyd McQuire product ( you know the McQuire family) only available through professional detail distributers. It looks and applies like Armorall but is not as shiny. Tires look much better and other rubber parts are softened and revitalized.