Drove a new Ram TRX today !!!

It’s so sad, in the latest 70s my brother bought a new fully loaded 79 F250 4x4 and he drove that truck everywhere as most truck owners did. Trucks weren’t so costly in comparison to the costs of a high end car. Why is there such a spread in cost between cars and trucks now? Makes no sense to me.
Because they can. "Everybody" from soccer moms to corporate executives wants a truck. Whether they need one or not. It's crazy. (And "everybody" wants a 4-door truck too.)