The number of gift cards companies issue that are never used is staggering. I saw an article about it a while back. Think the number was almost 75% of cards are never used. So the company will sit on the funds sold as gift cards for 6 months and then recode / transfer the funds right to profit as they know the card will never be used...
My wife just found a pile of them my daughter left behind when she went to college. Checked the codes and there was $110 left on them in total. I guess I need to reinforce the value of money to my kids, no matter the form it comes in.
