Why people don't buy craftsman anymore

In the late 80s I was a framing carpenter building houses and townhouses and anything out of dimensional lumber. Id return a tape measure every 6 weeks. They'd break at an increment of 4 feet, ( i seem to recall at 12 feet?) anyway for years iit was no questions asked, go in return tape get a new one. At some point in the mid 90's the counter guy started questioning things giving hassle, accusing me of abusing my tools etc. I got sick of it and bought a Stanley. they last longer anyway. but yeah even sockets they'd accuse me of using it on an impact gun (how'd they know?) LOL! I ended up being an auto professional and bought Snap on, Mac Matco Cornwell etc. expensive but the truck came to me every week and they warrantied the stuff with little hassle.
Yep. That's when Sears got tight..