Noisy rocker arm?

The oiling holes in the shaft face down, right? That’s what the wear marks on them show.
Yes, but it's more specific than that. If there are slots in the ends of the shaft, the passenger's side slot orients down and to the rear. The driver's side shaft slot orients down and to the front.

Some do not have slots, so you position the oiling holes so they point down and towards the valve springs...in other words, oil holes down and pointing to the exhaust (outside) of the heads.

The rockers themselves are also specific in their installation. They are stamped "L" and "R". That does not mean left and right side of the engine. That means as standing on the side of the car looking at the rocker assembly that each pair of rockers the one on the left has the "L" and the one on the right has the "R". The pushrod cups offset to the inside of each pair like in this picture.
BIG BLOCK ROCKER ORIENTATION.png