I don't think you mean to sound critical of the way it's being managed, but it came across that way. For those without knowledge of wildland fire tactics, it's often pretty tough to watch from the outside looking in. It looks like they're doing nothing to the fire while the smoke just billows, but I guarantee those folks are working literally 24 hours a day using fire behavior experts, logistics teams, meteorologists on site, and boots on the ground to accomplish the safe extinguishment of the fire.
Another thing to consider is that fires don't always do what you expect them to do, so it's wise to build in a margin of safety so you don't kill your firefighters when all they would've saved is a couple trees. So, in rugged and/or steep terrain, heavy fuels, or anywhere with limited egress, extra caution is taken. Many times they won't even put crews in those situations at all, and for good reason.
Last I checked, they had almost 900 personnel assigned to the fire, and with only 11% containment and the windy/dry weather forecast, I'd expect that number to grow over the next few days. Putting out these fires isn't as simple as dumping a bunch of water on them. Management is thinking days and weeks ahead; it's very much a strategic challenge as much as it is a physical one.