9,815 mile 71 Demon 340 6-Pak Mr. Norm Survivor

I have to ask because I don't know. What makes it a "Mr Norm's" car? Not the sticker I hope. I'm just a born sceptic.
Among other things, the unique three two -barrel induction. Edelbrock intake, Rochester carbs, and that air cleaner that fits so it looks upside down.

And the sticker.