Temp & fuel gauges - what am I overlooking?

It's got that factory red stuff on it.

I used the old temp sending unit and a heat gun to confirm the temp and fuel gagues and the cluster itself isn't the problem. I could keep looking forever, or I could accept it's not in the cluster and put it back in. So I'm in the process of reinstalling it.
Just for the heck of it, after the cluster is back in, use a clip jumper from the brass body of the temp sending unit to the battery NEG, or to an absolutely known good body ground. Let's see what happens. I was in Elevator technician for 43 years. Hopefully your gauge will go high and low, not up and down. LOL Keep us posted.