What went wrong??

I'm still puzzeled on the reason the car manufacturers haven't made a profit. Back in the day when i was drooling on em at the dealers(69/70)they offered an unlimited choice of options one could choose from and they still made money, didn't they? Now you walk in and buy what's in front of you with NO choices at all and the goons cant pull it together. Seems with no choices by us the overhead should go down. When the wife and i went to buy our 06 Charger i ask about ordering a red one and like in days gone by, i wanted the dealer to take it down and have a dealer installed vinyl top put on. Definatly no dice. What's wrong with this picture. I think someone is blowing smoke up our backside and trying to make us like it. You're thoughts.
Small Block