Challenger outsells Mustang second quarter 2021

65 Cuda 340 · Jul 7, 2021

Dodge Challenger Outsells The Ford Mustang

After leading the pony car pack for some time, the Ford Mustang has been outsold by the Dodge Challenger for Q2 of 2021. Likely, this news has sent shockwaves through the Blue Oval as people scramble to ensure there’s not a repeat for Q3. Even though it wasn’t a complete trouncing, the fact the Mustang gave up such a commanding sales lead should be enough to really shake things up.

To better understand what’s going on, you have to first look at the sales results. Dodge sold 15,502 Challengers during the second quarter of this year for a 52 percent uplift over the same period in 2020. That’s definitely impressive, before anyone says it was anything but.

On the Ford side of things, the Mustang racked up 14,676 sales during the second quarter, so it was bested by less than 1,000 units. However, that figure is a 6.6 percent drop versus Q2 of last year. That means Mustang sales are going in the wrong direction and now the Blue Oval has to figure out how to stop the slide before things turn worse.

Sure, the Ford faithful are confident this was just some fluke and in Q3 the Mustang will be back to dominating the pony cars sales war. After all, production was hurt significantly because of the chip shortage, something which affected Ford the most out of all automakers in the United States last quarter. But keep in mind we’re not out of the woods as far as the microchip situation yet, and we might not be until deep into next year.

Syleng1 · Jul 7, 2021

I wonder if it has something to do with the electric Mustang. Those things look hideous. Saw one on the road- it looked like part pinto and part Taurus but had Mustang badging.

A56 · Jul 7, 2021

I wonder if it's
Official: Ford Has Been Forced To Stop Mustang Production
Automakers are currently trying to navigate unchartered waters. The global semiconductor chip shortage for vehicles, which can be traced back to carmakers canceling their orders to suppliers as a result of pandemic-forced factory closures, is expected to drag on through most of 2021, if not longer. Ford has already been forced to build its popular F-150 full-size truck without a fuel management module to help conserve chip stocks, while Chevy has halted Camaro production entirely. The Ford Mustang will soon be next.

The Detroit News has confirmed with a Ford spokesperson that the Flat Rock assembly plant in Detroit, Michigan - where the Mustang is built - will be shut down (hopefully temporarily) during the weeks of May 3 and May 10.