OK well that's the answer to that. Your jumper is bypassing the key, so of course it would run that way
Ok, what DOES it do with everything "normal" and using the key?
Does it fire or try to start?
Have you checked the spark at the coil wire while using the key to crank? (Use a spark tester, or even just "rig" a spark plug to the coil wire. You can even "rob" one plug wire for that purpose temporarily
Here's the thing
Mopars have TWO sources of ignition power
When the car is in "run" the ignition switch supplies power to the coil through the ballast. This is the traditional dark blue wire, and slang usually "ignition run" or "switched ignition." On the wiring diagams, Ma calls it "IGN 1"
THIS POWER goes OFF when you twist the key to start
During "start" the key supplies power to the coil directly. This comes off the ign switch on a brown wire, through the bulkhead connector, and to the coil + side of the ballast. Ma calls this "bypass" circuit "IGN 2"
It's purpose is to do the same thing as your jumper wire---give you a hot spark for starting.
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Another thing you can try,................you have a test light or multimeter?
Make two tests.
Hook your meter / light to coil + and ground. Turn the key to run. If you get 12V or a very bright test lamp, "bump" the engine a little bit which should cause the points to close.
Now, the meter should read MUCH less than 12V. Anywhere between 5 and 10 volts somewhere, or the lamp should be somewhat dim.
Next, crank the engine using the key. The meter should read AT LEAST 10V or higher during cranking. The test lamp should get brighter than before.
If you have OK voltage in one test but not the other, check that circuit, IE run or start, IGN 1 or IGN2
HAVE YOU got a service manual yet?
Download them here
http://www.forabodiesonly.com/mopar/showthread.php?p=1970088617
More manuals and other great info here
http://www.mymopar.com/index.php?pid=31