It has very little relative cross sectional thickness at the base of the arch that goes up over the trans (No flange on the edge that I can see). Plus, it's a rectangle instead of triangulated, which allows the whole thing to parallelogram. The only thing that gives the system any real tension strength across the bottom mount bracket is the short vertical section that runs transverse to car under the motor mount (I assume it's there. the website pics are small), but two bolts per side offers little in the way of controlling vertical flex.
Plus I don't like that the bolt holes in the factory crossmember don't have sleeves (at least as far as I remember) so if anything comes loose, it'll wallow out in a hurry and since it's loaded with the T-bars, that can be bad with aggressive driving.
There are many better ways to do it, but I've not looked at it first hand and based on the pics, I wouldn't run it.
Who knows....Maybe Hurst ran all the FEA on it and it's good....