I remember one time I flew Southwest about fifteen years ago or so, and when they were making their "Thank you for flying Southwest" speech, the flight attendant closed it by saying "Thank you for flying with Southwest. Nobody loves you, or your money, more!" Then, as the plane was getting ready to land, they were telling us all to check and make sure that we had all of our personal belongings. We were warned that if they found anything after the flight it would be sold at Bill's (another flight attendant) garage sale over the weekend. You gotta love people that can poke fun at themselves and still remain respectable at the same time.